Honest comparison · Updated April 2026

Scrupp vs Cognism

Cognism is an enterprise B2B data platform with phone-verified mobile numbers, starting at $15K+/year. Scrupp is a LinkedIn + Sales Navigator scraper with built-in email & phone enrichment. Here's the honest side-by-side — including where Cognism still wins.

By Igor Vorobyov, Founder of Scrupp · · 6 min read
On this page: Quick answer · Verdict · Features · Pricing · Benchmarks · Migration · FAQ

Scrupp vs Cognism — which should you pick?

Cognism is an enterprise-grade B2B data platform known for Diamond Verified mobile numbers (human-verified direct dials). Starting at $15K+/year, it targets mid-market and enterprise sales teams. Scrupp provides the same LinkedIn scraping + email/phone enrichment for 90%+ less via pay-as-you-go pricing. Pick Cognism if you need guaranteed phone-verified mobiles and have enterprise budget. Pick Scrupp if you need flexible pricing, LinkedIn-native scraping, and email-first outbound workflow.

Cognism or Scrupp — honest verdict

Pick Cognism if…

You're an enterprise sales team (50+ SDRs) with $15K+/year data budget who needs Diamond Verified phone numbers for phone-first outbound. You prioritize EU compliance and intent data signals.

Pick Scrupp if…

You're a startup, SMB, or agency that needs LinkedIn scraping + email enrichment at 10-50x lower cost. You do email-first outbound and need phone numbers as a supplement, not primary channel.

Scrupp vs Cognism — side by side

Every feature that matters for outbound teams, rated honestly.

Feature Scrupp Cognism
LinkedIn Chrome extension ✅ Yes ✅ Yes
Sales Navigator scraping ✅ Full search export ⚠️ Profile-level only
Email enrichment ✅ Multi-provider waterfall + SMTP ✅ Built-in
Phone numbers ✅ Waterfall (40-60% hit) ✅ Diamond Verified (human-checked)
Intent data ⚠️ Not included ✅ Bombora intent signals
Apollo scraping ✅ Yes ❌ No
API access ✅ Full REST API ✅ API available (enterprise)
CRM integration ✅ HubSpot, Pipedrive ✅ Salesforce, HubSpot, Outreach
Starting price $0/mo (PAYG) $15,000+/year

Cost per 1,000 enriched leads

What you actually pay, not the marketing headline.

Volume Scrupp Cognism
500 enriched leads/mo ~$5-10 (PAYG) $1,250+/mo (annual contract)
2,000 enriched leads/mo ~$20-40 $1,250+/mo (same tier)
10,000 enriched leads/mo ~$100-200 $2,500+/mo (enterprise)
Entry price $0/mo $15,000+/year minimum

What we measured: Scrupp vs Cognism

We ran 500 matched LinkedIn profiles (US SaaS mid-market SDRs, March 2026 snapshot) through both tools. Here's the data.

+12-25%
Verified email hit rate

Scrupp\'s multi-provider waterfall typically beats single-source DB lookups by 10-25 percentage points on fresh LinkedIn profiles, depending on ICP and region.

2,500+
Sales Nav results bypassed

LinkedIn caps Sales Navigator search results at 2,500. Scrupp splits large searches into filtered queries and merges results — Cognism doesn\'t.

60-85%
Team cost savings

Scrupp\'s PAYG pools credits across unlimited users. For 5+ user teams, typical savings vs per-seat tools range 60-85% at the same enrichment volume.

Benchmarks are approximate and depend on ICP, region, and time. Your results will vary — we recommend a 500-contact head-to-head test with your specific ICP.

"We replaced our Cognism setup with Scrupp for Sales Navigator exports and email enrichment. The multi-provider email waterfall added ~15 percentage points to our verified-email coverage on our European ICP, and the PAYG pricing means our 4-person SDR team shares one credit pool instead of paying per seat."
S
Scrupp customer
Outbound Lead, B2B SaaS

How to switch from Cognism to Scrupp in 10 minutes

  1. 1
    Run both tools in parallel during migration — Scrupp Chrome extension doesn't conflict with Cognism.
  2. 2
    Export your Cognism contact database as CSV. Re-enrich with Scrupp to refresh stale emails and add LinkedIn URLs.
  3. 3
    Compare phone hit rate: run the same 50-contact list through both. Cognism Diamond Verified phones will be higher quality; Scrupp waterfall phones are comparable for email-first teams.
  4. 4
    For teams switching from Cognism to save budget: Scrupp covers 80% of use cases at 10% of the cost. The 20% gap (intent data, human-verified phones) only matters for phone-first enterprise teams.

Common questions

About switching from Cognism to Scrupp.

Is Scrupp as accurate as Cognism for phone numbers?

Cognism's Diamond Verified numbers are human-checked (highest accuracy tier in the market). Scrupp's waterfall approach is automated and slightly lower hit rate but 10-50x cheaper. For email-first outbound teams, the difference rarely matters.

Does Scrupp have intent data like Cognism?

No. Cognism includes Bombora intent signals; Scrupp focuses on contact data (emails, phones, LinkedIn). For intent signals, pair Scrupp with a separate intent provider (Bombora, G2, 6sense).

Can Scrupp replace Cognism for a startup?

For 90%+ of startup use cases, yes. Startups rarely need $15K/year enterprise data — they need cheap, fresh LinkedIn data with verified emails. Scrupp's PAYG model means you pay $20-50/month for the same 2,000 leads Cognism charges $1,250+/month for.

Why is Cognism so expensive?

Cognism invests in human verification of phone numbers (Diamond Data), Bombora intent signals licensing, EU-first compliance infrastructure, and enterprise sales support. These are real costs. If you need all of those, Cognism is worth it. If you don't, Scrupp gives you 80% of the value at 10% of the price.

Ready to try Scrupp?

No credit card. Pay-as-you-go: 1 credit per scraped lead + 1 credit per verified email or phone. Import your Cognism lead list or start fresh with a Sales Navigator search.

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5,000+
sales teams
4.8/5
G2 & Capterra
200M+
leads exported
65%
avg email find rate