Automate lead tracking and save hours of manual research. Scrupp watches for job changes, promotions, company moves, and new opportunities — then notifies you so you can act at the right moment.
| Name | Change | Previous | Current |
|---|---|---|---|
| Sarah Chen | Job change | VP Sales @ Airtable | CRO @ Lattice |
| Tom Briggs | Promotion | SDR Manager @ Gong | Director of Sales Dev @ Gong |
| Lisa Moreno | Company update | Series A | Series B ($40M raised) |
Features
Add leads to your watchlist and let Scrupp track what matters — for example, job changes, promotions, or funding rounds that signal buying intent.
Organize leads into watchlists by segment, campaign, or territory. Add and remove leads at any time.
Get notified when a contact switches companies or takes a new role — the best time to reach out.
Track headcount growth, funding rounds, and industry shifts at your target accounts.
When a change is detected, Scrupp automatically re-enriches the contact with fresh data — new email, new title, new company.
See change trends across your watchlists — which segments are most active, which leads changed recently, and where to focus outreach.
Push change events to your CRM, Slack, or outbound platform in real time via webhooks. Build automated workflows around lead changes.
How it works
A hands-off workflow: add leads, sit back, and get notified when something changes.
Scrupp monitors for the signals that matter most to sales and recruiting teams.
FAQ
Common questions about lead monitoring and change tracking.
Scrupp tracks job changes, promotions, company switches, funding rounds, headcount growth, and contact data updates like new email addresses.
Scrupp runs daily checks on all leads in your watchlists. You receive alerts as soon as a change is detected during the daily scan.
Yes — you can add entire accounts to a watchlist and track company-level changes like funding events, headcount shifts, and industry reclassifications.
Yes — when a change is detected, Scrupp automatically re-enriches the contact record with updated fields such as new title, company, and business email.
Yes — the Scrupp API supports watchlist management and webhook-based alerts so you can integrate change events into your CRM, Slack, or automation platform.
Add your leads to a watchlist and let Scrupp track job changes, promotions, and company updates — so you can reach out at exactly the right time.