How to Automate LinkedIn Lead Generation at Scale

Step 1: Start with Precise Targeting Using Sales Navigator

The best-kept secret to a successful LinkedIn lead generation strategy is targeting. In LinkedIn Sales Navigator, you will come across a set of advanced filters. 

Those filters can help identify relevant links. You can start by setting specific criteria (job title, location, industry, etc.).

The goal? 

It’s clear: maximize your search to yield high-potential prospects. This lets you create a foundational list before exporting. 

Once you successfully set the criteria, gather lead information. Doing this manually will take a lot of time, and there are LinkedIn-specific limits. 

That’s where automation tools like Scrupp come in handy. It can help you gather thousands of profiles with a single click. 

Step 2: Automate Data Extraction & Clean up for Higher-Quality Leads

Manual data collection is time-consuming; that’s a problem. But the bigger issue is that it’s prone to errors. Automation tools can streamline this process - they capture lead information accurately; you will hardly see redundancies. 

Scrupp doesn’t copy-paste profile information; instead, it lets you download verified contact data in minutes. 

You can easily access:

• -Full names, job titles, and company details
• -Verified business email addresses
• -Contact numbers and locations
• -Social media profiles (Twitter, etc.)

Pro tip: Try Scrupp’s automated data verification. It helps ensure every email and phone number is accurate so you can spare your team the hassle of sifting through invalid contacts. Convenient, isn’t it?

Check out Scrupp’s Free Trial

Step 3: Use InMail and Open Profiles for Direct Outreach

Direct outreach without a connection request is challenging on LinkedIn, and InMail credits are limited. 

However, automation tools like Scrupp can easily detect open LinkedIn profiles – those that allow users to message directly without sending a connection request. 

You can use automated message tools to maximize outreach without exhausting LinkedIn credit. 

The best part is that this approach can help you better manage high-priority leads. It lets you maintain continuous engagement and improve response rates. 

Step 4: Optimize for High-Value Leads with Smart Filtering

Automatic lead generation ensures efficient sorting and filtering of contacts. 

You can identify high-value leads according to your preferences. Ultimately, you get access to contacts that are more likely to convert, maximizing the ROI for each outreach. 

Plus, with filters, you can always segment your list for tailored messaging. This makes personalized follow-ups and rapport-building super easy. 

Step 5: Export and Integrate Data Seamlessly with CRM Tools

Keeping your CRM up-to-date doesn’t have to be a manual headache. With Scrupp, you can directly export data in formats like CSV or Excel.  

So, you can easily upload your new leads to platforms like Hubspot or Salesforce. 

That said – your CRM will always have the latest data (minus the tedious data entry). The cherry on the top? You can effortlessly monitor follow-up schedules and response tracking. 

Step 6: Maximize Reach with Multi-Account Support 

If you want to scale across departments or teams, you can consider tools that support multiple LinkedIn accounts. This helps expand your reach of each campaign while you can manage LinkedIn’s daily activity caps.

Your business can reach more prospects quickly by spreading lead generation efforts. 

Step 7: Check Insights and Analytics for Continuous Improvement 

Analytics are your feedback loop in lead generation. They show what’s landing and what’s not. You can use your CRM to track who accepts your connection request, which messages are sparking responses, and what leads to conversions. 

These insights help you finetune your strategy and make the most out of automation.