Simplifying LinkedIn Prospecting for Maximum Lead Quality

LinkedIn-Specific Power Ups

Hack #1 Target Niche Market Segments

If you want high lead quality, aim narrow. Target niche segments in your industry. For instance, you can start with specific characteristics (job title, company type, specialized industry, etc.)

This is important because:

This focus helps you reach prospects that have specific needs, reducing competition. Embrace this shortcut to build a more relevant network. 

Hack #2 Use Polls for Engagement

Polls are a low-effort, high-impact way to engage their audience and map their interest. 

• First, make polls on industry-related topics/issues your prospects face
• In turn, those polls will make your prospect engage with a single click
• Then, you will get insights directly from your target audience

Even better? 

Those who participate are warm leads - you can nurture them over time. 

Hack #3 Look at Competitors Connection

This little trick can go a long way! 

Start watching out who is following and interacting with your competitors. Those followers are often the type of people you would want as prospects. 

Engage with them and tap into a highly relevant network (minus the effort of doing tons of cold outreach).

Hack #4 Try Hosting LinkedIn Events

Events on LinkedIn are perfect for getting face-to-face with your target audience. 

You could host a quick webinar or a Q&A session—anything that lets you share expertise and connect in real time. Attending or hosting events builds rapport, and you’ll likely have new leads by the end.

Hack #5 Tag Relevant Prospects in Your Posts

When you share content that could benefit certain prospects, give them a tag. It’s a subtle way to say, “Hey, I thought you might find this useful.” This keeps you on their radar without being pushy.

Hack #6 Stand Out with Personalized Video Messages

Text messages are fine, but video messages? Those get attention. 

Use a short video to introduce yourself or follow up, showing a more personable side that prospects remember. It’s easy to overlook a text message, but people rarely forget a personalized video.

Hack #7 Follow Industry Hashtags

Following relevant hashtags is an intelligent way to keep an eye on industry trends and engage with key topics. Prospects interested in the same hashtags will see your profile more often – making it a win-win for visibility.

Hack #8 Use LinkedIn Stories to Stay Top-of-Mind

LinkedIn Stories are quick, informal ways to stay visible without needing a formal post. 

Share a tip, a quick update, or a behind-the-scenes look. This content feels natural and keeps you present in your connections’ feeds.

Hack #9 Create a Group to Share Resources

Why not create a LinkedIn group to share valuable resources in your field? 

Invite prospects to join and offer helpful guides, articles, or tools they’ll find useful. You’ll be seen as a go-to source, and the group becomes a natural lead generator.

Hack #10 Start a LinkedIn Newsletter

If you’ve switched on creator mode, try launching a LinkedIn newsletter. 

It’s a low-pressure way to keep leads engaged over time with insights they find valuable. Each edition lands directly in their inbox, so they don’t have to search for your content.

Hack #11 Track InMail Responses for Patterns

Pay attention to which InMails gets responses. Certain phrasing or approaches might get better results, so use that to fine-tune your outreach. If something works, keep using it. When it doesn’t, adjust and try again.

Hack #12 Follow Up with Likes and Comments Quickly

Don’t wait to engage when someone likes or comments on your posts. 

A quick reply shows you’re engaged and attentive, turning a casual interaction into a deeper connection. It’s often a first step toward meaningful conversations.

Hack #13 Share Real Success Stories

Prospects love success stories—genuine ones. Share quick case studies that show how you’ve helped clients tackle problems. It’s a great way to demonstrate value without needing to sell hard.

Hack #14 Invite Prospects to Exclusive Webinars

Consider hosting a webinar and inviting key prospects. 

Webinars allow you to showcase your expertise while providing real value upfront. It’s a natural way to build trust and credibility without forcing a sales pitch.

Hack #15 Use Skills and Endorsements as Icebreakers

Endorsing a skill on someone’s profile can be a subtle conversation starter. Often, prospects will reciprocate by endorsing you back, opening the door to a casual chat.

Hack #16 Polish Your LinkedIn Profile

Your LinkedIn profile isn’t just a resume—it’s your first impression. Make sure it highlights your strengths and shows what you bring to the table. 

A polished profile increases your credibility and attracts leads who want to work with a professional.

Hack #17 Keep an Eye on Competitors’ Activity

Watch what your competitors are doing on LinkedIn. 

If they engage with certain people or share certain content, it could mean those topics or contacts are valuable for your audience, too. 

*Staying aware helps you keep your prospecting relevant and timely.

Hack #19 Use Polls to Guide Your Outreach

The beauty of polls is that they’re direct insights from your audience. If you run a poll and get a good response, follow up with insights or solutions based on the feedback. It’s an easy way to tailor outreach to specific interests.

Hack #20 Join Conversations About Industry Milestones

When big milestones or trends happen in your industry, join the conversation on LinkedIn. Share your thoughts, tag people who might be interested, and engage with others. 

This approach gets you visibility and keeps your profile active meaningfully.

Witnessing the Automation  Benefit

Prospecting can be time-consuming, but automation makes it manageable. Imagine having tools like Scrupp that handle the tedious parts of LinkedIn prospecting for you. 

Scrupp lets you organize, clean, and prioritize leads, saving time and hassle.

Here’s what Scrupp can do for you:

• Scrupp cleans and organizes leads from LinkedIn, so you’re always working with quality data.
• It syncs your contacts with your CRM, so no one slips through the cracks.
• Scrupp helps you focus on your most responsive leads and maximizes your effort where it counts.

Get Scrupp Now for Free

With Scrupp’s help, LinkedIn prospecting becomes less of a grind. It frees you up to focus on building real connections! And that’s a wrap – Try Scrupp today and experience hassle-free, more effective LinkedIn prospecting.