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LinkedIn TeamLink: Maximize Your Network | A Complete Guide

Valeria / Updated 24 may

In this post, I will explain what LinkedIn Teamlink is and how you can use it to generate leads. In addition, we'll examine Teamlink Extend, an improved version of LinkedIn Teamlink that comes with Sales Navigator Enterprise.

LinkedIn Teamlink is a powerful feature designed to leverage your team's collective network. According to LinkedIn, companies using Teamlink see a 15-20% increase in connection requests accepted. This underlines the value of warm introductions in today's competitive sales landscape. By identifying shared connections, Teamlink helps you bypass cold outreach and tap into existing relationships for more effective lead generation.

The sales team can find nice introduction possibilities with their prospects with the aid of LinkedIn TeamLink. By indicating whether individuals in your search engine results are among your teammates' first-degree relationships, Teamlink does this.

One of the features of the $159 per month medium-level Sales Navigator package, LinkedIn Sales Navigator Team (formerly called Advanced), is LinkedIn Teamlink. There are 10 members in each Sales Navigator Team Account.

LinkedIn Sales Navigator package

You will notice the reference "Teamlink Introduction" each time Linkedin determines that someone in your search results is connected to one of your team members.

Here's a practical tip: When requesting an introduction, provide your colleague with a brief, personalized message they can forward. This makes it easier for them to facilitate the introduction and increases the likelihood of a positive response from the prospect. For example, instead of just saying 'Please introduce me,' try 'Hi [Colleague's Name], I noticed you're connected with [Prospect's Name] at [Prospect's Company]. We're working on a project that aligns with their company's goals, and I'd appreciate an introduction. Here's a draft message you can use: [Draft Message].'

If you select it, you will then be able to write the teammate a note to request an introduction and see who he is.

How to Use Teamlink on Linkedin Sales Navigator?

Using TeamLink on LinkedIn Sales Navigator is straightforward and easy to use. LinkedIn Sales Navigator is a sales-focused tool that allows you to search for and engage with potential customers on LinkedIn, and TeamLink is a feature within Sales Navigator that allows you to share your Sales Navigator account with your team members.

To use TeamLink, you'll need a LinkedIn Sales Navigator account and will need to invite team members to join your team. Once they accept the invitation, they'll have access to your Sales Navigator account, including all of your saved searches, leads, and account settings.

If you're already familiar with LinkedIn Sales Navigator, using TeamLink should be a simple process. Simply select Activitiesand shared Experience > With teamlink intro while searching for prospects in Sales Navigator. 

To maximize your LinkedIn Sales Navigator Teamlink efforts, consider using tools like Scrupp to automate the process of extracting contact information from the profiles you discover through Teamlink. Scrupp can help you quickly gather verified email addresses and other key data points, allowing you to streamline your outreach and focus on building relationships. This is especially useful when you're dealing with a large number of potential leads identified through Teamlink.

Spotlights Sales Navigator filter

Next, under "With teamlink intro," you can see how many potential customers are linked to one of your teammates.

Once you click it, the search engine will reveal information on these people.

Search results of people according to Spotlights filter

These results can be extracted using Scrupp if you wish to launch LinkedIn prospecting campaigns on these individuals.

It enables you to locate their emails and retrieve these leads into a CSV file.

What is Linkedin Teamlink Extend?

It's worth noting that while Teamlink Extend offers robust features, it's essential to assess your organization's specific needs before investing. Consider factors such as the size of your team, the frequency of virtual events, and the level of customization required. For smaller teams with less frequent events, the standard LinkedIn Teamlink might suffice. However, larger organizations that host regular webinars and require advanced analytics will likely benefit from the enhanced capabilities of Teamlink Extend.

LinkedIn TeamLink Extend is a premium version of LinkedIn TeamLink, primarily available with Sales Navigator Enterprise, that significantly expands the reach of TeamLink. Unlike the standard TeamLink which focuses on your immediate Sales Navigator team, TeamLink Extend allows you to tap into the networks of colleagues across your entire organization. This means even more potential warm introductions and lead opportunities.

Key enhancements with TeamLink Extend typically include:

  • Expanded Network Access: Broader access to connections across the entire company, not just your direct Sales Navigator Team. This dramatically increases the pool of potential warm leads.
  • Advanced Analytics & Reporting: Deeper insights into connection usage and engagement data to optimize your outreach strategies.
  • Enhanced Scalability: Designed for larger organizations with extensive sales teams, enabling a more comprehensive and coordinated approach to prospecting.

Essentially, TeamLink Extend amplifies the core benefit of TeamLink – warm introductions – by making a much larger pool of connections accessible. This empowers sales professionals to find even more pathways to prospects through their broader company network, leading to more effective lead generation and relationship building.

LinkedIn TeamLink Extend is a premium version of LinkedIn TeamLink that provides additional features and capabilities beyond those available in the standard version. For example, TeamLink Extend includes access to advanced analytics and reporting, allowing you to track usage and engagement data for your virtual meetings. It also includes advanced security features, such as the ability to password-protect your meetings, and the option to enable two-factor authentication for added protection.

On the other hand, LinkedIn TeamLink is a more basic version of the solution that provides basic video conferencing and meeting capabilities. With TeamLink, you can host virtual meetings with up to 300 participants, share your screen, and collaborate in real-time with others. However, you won't have access to the advanced features and capabilities that are included with TeamLink Extend.

Using Teamlink Extend on LinkedIn Sales Navigator: What to do?

Best Practices for Maximizing LinkedIn TeamLink

To truly leverage the power of LinkedIn TeamLink and TeamLink Extend, consider these best practices:

  • Educate Your Team: Ensure all sales team members understand how TeamLink works and its benefits. Encourage them to keep their LinkedIn profiles updated and their networks active.
  • Regularly Review Spotlights: Make it a habit to check the "With TeamLink Intro" filter in Sales Navigator. New opportunities arise as your colleagues expand their networks.
  • Craft Personalized Introduction Requests: As mentioned in the article, provide your colleague with a pre-drafted, personalized message they can easily forward to the prospect. Make it clear why the introduction is valuable for the prospect.
  • Follow Up Thoughtfully: Once an introduction is made, follow up promptly with the prospect. Reference the shared connection and the value you can provide.
  • Integrate with CRM: If possible, integrate your LinkedIn Sales Navigator activities with your CRM. This helps track TeamLink-sourced leads, monitor progress, and measure ROI.
  • Share Success Stories: Internally share stories of successful deals closed through TeamLink introductions. This motivates the team and reinforces the value of the feature.
  • Maintain Your Network: Encourage colleagues to regularly connect with their professional contacts. The more robust your collective network, the more powerful TeamLink becomes.

Similar to the original LinkedIn Teamlink, by activating the "With teamlink intro" filter, you may see all of the prospects who have at least one connection within your organization.

You'd be shocked to discover how small the world is - school alums, coworkers, cousins. Once you've identified some opportunities, simply select "Message" and ask your colleague to introduce themselves.

Remember to personalize your outreach even after getting a warm introduction. According to a study by HubSpot, personalized emails have a 6x higher transaction rate. Use the information you gathered from the prospect's LinkedIn profile and your shared connection to craft a message that resonates with their specific interests and needs. This will significantly increase your chances of building a meaningful relationship and converting them into a customer.

Conclusion

LinkedIn TeamLink is a professional networking platform that helps users connect with colleagues, classmates, and business partners. This feature is designed to make it easier for users to find and build relationships with people they trust and who can help them advance their careers. With TeamLink, users can see which of their LinkedIn connections work at the same company as they do, attend the same school, or share other common experiences. This can provide a wealth of information for users who are looking to expand their professional networks or find new job opportunities.

One of the key benefits of TeamLink is that it provides users with valuable insights into their network. For example, users can see how many of their connections are in executive positions, how many are in similar industries, and how many work for companies with a large number of employees. This information can help users identify new connections who may be valuable to them, as well as give them a better understanding of the makeup of their professional network.

In addition to helping users find new connections, TeamLink also provides them with a way to stay in touch with their existing network. For example, users can easily send a message or connect with someone through LinkedIn when they have a specific question or need. This can be especially useful for users who are looking for professional advice or who are seeking job opportunities.

Just as Teamlink helps bridge connections on LinkedIn, tools like Scrupp empower you to enrich and activate those connections. Scrupp's CSV enrichment capabilities can take the data you gather through Teamlink and add valuable layers of information, such as verified email addresses and company details. This allows for more targeted and effective outreach, maximizing the ROI of your LinkedIn prospecting efforts.

Overall, LinkedIn TeamLink is a powerful tool for professionals who are looking to build and maintain strong professional relationships. Whether you are looking to expand your network, find new job opportunities, or stay in touch with existing connections, TeamLink can help you achieve your goals.

It's important to note that while the name might sound similar, Teamlink is distinct from other teamlink solutions you might encounter. Some platforms offer teamlink features within project management or communication software, focusing on internal team collaboration. LinkedIn's Teamlink, however, is specifically designed to leverage your team's collective network to identify warm leads and facilitate introductions within the LinkedIn ecosystem. This external focus makes it a powerful tool for sales teams seeking to expand their reach and build relationships with potential clients.

In today's competitive business landscape, access to reliable data is non-negotiable. With Scrupp, you can take your prospecting and email campaigns to the next level. Experience the power of Scrupp for yourself and see why it's the preferred choice for businesses around the world. Unlock the potential of your data – try Scrupp today!

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