How Does LinkedIn Sales Navigator Boolean Search Work? (Tutorial 2023)

Does Sales Navigator provide a boolean search? Yes, Sales Navigator boolean search provides the ability to search by company size or keyword.

Here you will discover how to identify your prospects and cut down on the quantity of unsuitable leads in your search results by using the LinkedIn Sales Navigator boolean search in this guide.

How to Use Keywords on LinkedIn Sales Navigator Effectively?

Using keywords effectively on LinkedIn Sales Navigator can help you reach your target audience and generate more leads for your business. Here are some tips for using keywords effectively:

1. Identify your target audience: Before you start using keywords, it's important to understand who your target audience is and what they're searching for. This will help you determine the most relevant keywords to use.
2. Use keywords in your profile: Make sure your LinkedIn profile is optimized for search engines by including relevant keywords in your headline, summary, and work experience sections.
3. Use keywords in your posts: Use keywords in your posts and updates to increase the visibility of your content. This will help you reach more people who are interested in your products or services.
4. Use keywords in your search criteria: When using Sales Navigator, use keywords in your search criteria to find potential leads. You can search for people based on their job titles, industries, location, and other criteria.
5. Monitor your results: Keep track of the results you're getting from your keyword efforts. If you're not getting the results you want, try adjusting your keywords or targeting a different audience.

By using keywords effectively on LinkedIn Sales Navigator, you can reach your target audience and generate more leads for your business.

On LinkedIn Sales Navigator, you can look for keywords in two points:

1. The general keyword search
2. The current job title search

1. The general keyword search

One of the core features of LinkedIn is its search functionality, which allows users to search for people, companies, jobs, and content based on keywords. Keyword search is a simple but powerful tool that enables users to quickly find the information they need and connect with potential contacts.

To perform a keyword search on LinkedIn, users simply need to type a keyword or phrase into the search bar located at the top of the page. LinkedIn will then return a list of results that match the keyword, including profiles, posts, articles, and jobs. The results can be further refined by using filters such as location, industry, and experience level.

2. The current job title search

Only your keywords will be used in the current job title search to examine your candidates' prior employment histories.

To utilize Sales Navigator boolean search successfully, you must be familiar with all of the following boolean queries:

1. Look for phrases enclosed in quotes
2. Use AND to search for several terms
3. Use OR to search for at least one term
4. Use NOT to exclude keywords
5. Use parenthesis to join boolean queries

1. Look for phrases enclosed in quotes

Quotes make it possible to look for specific words or phrases like:

- A few words

- Punctuation

If you're looking for a phrase with many words, place the phrase within quotation marks. For example:

“Marketing Manager”

“IT Specialist”

“Sales Representative”

If you do not include the quotation marks around Marketing Manager, LinkedIn will search for "Marketing AND Manager."

In the screenshot above, you can see that certain search results are irrelevant.

However, if I put quotation marks around "Marketing Manager," the results will be exactly what you're searching for.

You can easily see the distinction between adding and forgetting the quotations now.

This is critical if you want to generate qualified lead lists and prevent contacting people who are not your key audience.

2. Use AND to search for several terms

If you wish to look for profiles that have two or more keywords, use AND to split them.

For example, IT AND Marketing

If you enter two terms without quotation marks, the search tool will believe they are connected by an AND.

3. Use OR to search for at least one term

You can use OR to divide the terms you wish to search for in order to identify profiles that contain one or more of them.

When looking for similar-sounding phrases or different spellings, OR is most frequently employed.

For example,“Vice President” OR “V.P.”

4. Use NOT to exclude keywords

If you wish to omit a specific term from your filter, write NOT before it. Any account that contains that keyword will be excluded from your search results. For example, Director NOT Executive NOT Sales.

5. Use parenthesis to join boolean queries

If you want to do a complex search, you can combine terms and modifiers.

For example, Assistant AND (Marketing OR Sales). This will look for profile containing:

Assistant AND Marketing 

Assistant AND Sales.

How Can Your LinkedIn Sales Navigator Boolean Search Be Exported?

After you've finished your boolean search in LinkedIn Sales Navigator and have your prospects list, you may extract the leads from Sales Navigator to a CSV using Scrupp.

In addition, Scrupp will:

1. Verify that your boolean has been properly applied by Linkedin by checking each profile twice.

2. Remove emojis and capital letters from names: people like to add emojis and capital letters to their names. Scrupp removes the garbage from the data so that you can use cleaned names in your CRM and cold outreach efforts.

This concludes our tutorial on boolean search in LinkedIn Sales Navigator.

How do I search for keywords on Sales Navigator?

To search for keywords on Sales Navigator, you can follow these steps:

1. Log in to your LinkedIn Sales Navigator account.
2. Click on the "Leads" tab in the navigation menu.
3. In the search bar, type in the keywords you want to search for, such as the name of a company, a job title, or a skill.
4. To further refine your search results, you can use the filters on the left side of the screen to specify criteria such as location, industry, company size, and more.
5. Click on the "Search" button to see your results.

Note that Sales Navigator is a paid subscription service offered by LinkedIn, so you will need to have an active account in order to use this feature.