LinkedIn InMail Credits: How Many Per Month & Usage Tips

Connecting with professionals on LinkedIn is crucial for networking and business growth.

LinkedIn InMail offers a direct way to reach people outside your network.

Understanding your monthly InMail credit allowance is key to effective outreach.

This guide explores how many InMail credits per month LinkedIn provides and how to maximize your InMail success.

With over 950 million members globally, LinkedIn stands as the world's largest professional network. This vast pool of talent and decision-makers makes direct outreach incredibly valuable. In fact, a recent study by HubSpot indicates that LinkedIn is 277% more effective for lead generation than Facebook and Twitter. Understanding how many InMail credits per month LinkedIn offers is therefore crucial for tapping into this potential effectively, ensuring your messages reach the right people at the right time.

Understanding LinkedIn InMail Credits: The Core Concepts

What Exactly Are InMail Credits and Their Purpose?

InMail credits are a premium feature on LinkedIn.

They allow you to send direct messages to LinkedIn members you are not connected with.

This is especially useful for recruiters, sales professionals, and job seekers.

Think of them as exclusive tokens for starting new conversations.

Why InMail is a Premium Feature on LinkedIn

InMail is a paid feature because it offers direct access.

It helps prevent spam and ensures higher quality interactions.

LinkedIn wants to maintain a professional environment for its users.

This premium access makes your outreach more impactful.

While standard connection requests are free, InMail offers a distinct advantage: direct access to someone's inbox without needing a mutual connection. This often signals a more serious, professional intent. Research shows that InMail messages have a significantly higher open rate compared to cold emails, often exceeding 10-25% for well-crafted messages. This direct line can be invaluable for recruiters trying to reach passive candidates or sales professionals targeting high-level decision-makers. It's about quality over quantity, making every credit count.

How Many InMail Credits Per Month LinkedIn Offers Across Key Plans

The number of InMail credits you receive depends on your LinkedIn Premium subscription.

Different plans offer varying allowances.

It is important to know your limit to plan your outreach effectively.

We will detail exactly how many InMail credits per month LinkedIn provides for each major plan.

InMail Allocations for Sales Navigator and Recruiter Lite

LinkedIn's specialized tools, like Sales Navigator, provide significant InMail allowances.

Sales Navigator is designed for sales professionals to find and engage leads.

Recruiter Lite helps smaller businesses and individual recruiters find talent.

Both plans offer a generous number of InMail credits each month.

Here is a breakdown of typical InMail credits:

Credit Level	Strategic Implication	Example Action	Tools to Consider
Low (e.g., 5-15)	Highly selective, focus on top-tier prospects.	Only InMail decision-makers for critical deals.	Prioritize Sales Navigator search filters for ideal prospects.
Medium (e.g., 30)	Balanced approach, mix of top prospects and warm leads.	Reach out to specific roles in target companies.	Use a CRM like HubSpot or Pipedrive to track interactions.
High (e.g., 50+)	Broader outreach, A/B test messages more often.	Initiate campaigns for various lead segments.	Utilize automation tools like Expandi or LinkedHelper for efficient outreach.

For sales and recruitment professionals, understanding how many InMail credits per month LinkedIn provides is just the first step. Strategic use involves integrating InMail outreach into a broader lead generation or talent acquisition funnel. For instance, after a successful InMail conversation with a potential candidate, recruiters can leverage platforms like CVShelf to efficiently screen and manage incoming resumes. CVShelf's AI-powered resume screening can quickly analyze CVs from InMail responses, ensuring that valuable leads are processed efficiently and top talent is identified without manual effort.

Premium Business and Career Plan InMail Limits

Other LinkedIn Premium plans also include InMail credits.

The Premium Business plan is for general business networking.

The Premium Career plan helps job seekers stand out.

These plans offer fewer credits compared to specialized sales or recruiting tools.

LinkedIn Premium Plan	Typical Monthly InMail Credits	Primary User
Premium Career	5 InMail credits	Job seekers
Premium Business	15 InMail credits	General business professionals

Do InMail Credits Roll Over? Understanding Expiration

LinkedIn InMail credits do not typically roll over.

Most credits expire at the end of your monthly billing cycle.

This means you should use them before they refresh.

Always check your specific plan details for exact rules.

Strategies to Efficiently Use Your Monthly InMail Credits

Maximizing your InMail credits requires a strategic approach.

You want every message to count.

Careful planning ensures you get the best return on your investment.

Here are some effective strategies to consider.

Tracking Your Current InMail Credit Balance

Always know how many InMail credits you have left.

LinkedIn provides a dashboard for this information.

Regularly checking your balance helps you manage your outreach.

This prevents you from running out unexpectedly.

Crafting High-Converting InMail Messages

A well-written InMail message significantly increases your response rate.

Personalization is key to standing out.

Focus on the recipient's needs or interests, not just your own.

Keep your message concise and clear.

A compelling subject line is crucial for encouraging opens. Instead of generic titles like "Quick Question," try something specific and value-driven. For example, "Idea for [Company Name]'s Q3 Growth" or "Connecting on [Shared Interest/Connection]" can significantly boost your open rates. Your opening sentence should immediately establish relevance, perhaps by referencing a recent post they shared, a mutual connection, or a specific achievement on their profile. This shows you've done your homework and aren't sending a generic blast.

Here are tips for writing effective InMails:

Tip	Description
Personalize the Greeting	Use their name and mention something specific from their profile or recent activity.
Be Concise	Get straight to the point quickly, respecting their time.
Offer Value	Explain how your message or proposal directly benefits them.
Clear Call to Action	Tell them exactly what you want them to do next, e.g., "Would you be open to a 15-minute chat?"
Proofread Carefully	Errors can reduce your credibility and professionalism.

Targeted Prospecting for Optimal Credit Utilization

Do not waste your InMail credits on random contacts.

Identify your ideal recipients carefully.

Use LinkedIn's advanced search filters to narrow down your prospects.

Targeting ensures your messages reach the most relevant people.

For example, if you are a sales professional, you might use Sales Navigator to find leads in specific industries or roles.

This precision helps you make the most of your limited credits.

Acquiring More InMail Credits: Beyond Your Standard Allotment

Sometimes, your standard monthly InMail credits might not be enough.

LinkedIn offers ways to get more.

Understanding these options helps you scale your outreach.

Consider these methods if you need additional capacity.

Earning Back Credits Through High Response Rates

LinkedIn rewards good engagement.

If a recipient responds to your InMail within 90 days, you often get that credit back.

This encourages sending relevant and engaging messages.

A high response rate effectively increases your available InMail capacity.

While average InMail response rates vary, many experts report rates between 10-25% for well-targeted and personalized messages. To maximize your chances of getting a response and earning back credits, focus on hyper-personalization. This means going beyond just their name and company. Reference specific projects, articles they've written, or recent company news. A clear, concise call to action that requires minimal effort from the recipient also significantly improves response rates. Remember, every credit earned back means more opportunities to connect without upgrading your plan.

Upgrading Your Subscription for Increased InMail Volume

The simplest way to get more InMail credits is to upgrade your LinkedIn Premium plan.

Higher-tier plans, especially Sales Navigator and Recruiter, offer more credits.

Evaluate your needs and see if an upgrade makes financial sense.

This is a direct path to a larger monthly allowance.

Advanced Tips for Maximizing Your LinkedIn InMail Success

Beyond the basics, several advanced strategies can boost your InMail effectiveness.

These tips help you refine your approach.

They can significantly improve your response rates and conversions.

Implement these to get the most out of every credit.

Personalization, Follow-Ups, and A/B Testing Your InMails

Deep personalization goes beyond just using a name.

Mention shared connections, recent achievements, or specific content they've shared.

Follow up politely if you do not receive a response within a few days.

A/B testing different subject lines and message bodies helps you learn what works best.

Analyzing Performance: Getting the Most from Every Credit

Regularly review your InMail performance data.

LinkedIn provides analytics on open rates and response rates.

Identify patterns in successful messages and replicate them.

This data-driven approach helps you continuously improve your strategy.

Successful InMail campaigns are not isolated efforts; they are integral to a robust lead generation or talent acquisition strategy. When your InMail outreach yields positive responses, especially from qualified candidates or high-value leads, the next step is efficient management. For recruiters, this often means handling an influx of resumes. Tools like CVShelf become essential here, providing AI-powered resume screening and recruitment automation. This allows you to quickly process candidates identified through InMail, ensuring you can scale your outreach without getting bogged down in manual screening. It's about converting those valuable InMail conversations into tangible results.

Understanding how many InMail credits per month LinkedIn provides is just the start.

Effective use of these credits can transform your networking and sales efforts.

By applying smart strategies, you can achieve remarkable results.

Remember to always focus on providing value to your recipients.

Frequently Asked Questions About LinkedIn InMail Credits

What is the main benefit of using LinkedIn InMail over regular messages?

LinkedIn InMail lets you message people outside your network. This is a big advantage. You can reach new clients or job candidates directly. Regular messages only work with current connections.

Do my unused InMail credits carry over to the next month?

No, your LinkedIn InMail credits do not roll over. They usually expire each month. Use your credits before they reset. Always check your plan details.

How can I effectively track my InMail credit usage?

LinkedIn shows your remaining InMail credits. You can find this on your dashboard. Check it often to manage your outreach. This helps you avoid running out.

What are some key strategies to improve my InMail response rates?

Personalize your messages for better replies. Offer clear value to the person. Always include a specific call to action. Carefully proofread your messages.

Strategy	Benefit
Deep Personalization	Makes your message relevant and stands out.
Clear Value Proposition	Shows the recipient why they should care.
Specific Call to Action	Guides them on what to do next.
Timely Follow-up	Increases the chance of a response if they missed the first message.

Besides upgrading my plan, how else can I get more InMail credits?

You can earn back InMail credits. This happens if people reply to your messages. LinkedIn often returns a credit within 90 days. Send relevant messages to get more back.

Are there alternative ways to reach professionals if I run out of InMail credits?

Yes, you can still connect without InMail credits. Send a personalized connection request. You can also use tools like Scrupp. Scrupp helps find verified email addresses for outreach.

• Send a personalized connection request with a clear note.
• Look for public email addresses on their LinkedIn profile or company website.
• Use lead generation tools like Apollo.io, Lusha, or Hunter.io to find professional contact details.
• Engage with their content and build rapport before sending a direct message.

How does knowing how many InMail credits per month LinkedIn provides impact my strategy?

Knowing how many InMail credits per month LinkedIn provides helps you plan. It makes you more selective with messages. This knowledge encourages smart targeting. You can then focus on your most important contacts.

Credit Level	Strategic Implication	Example Action
Low (e.g., 5-15)	Highly selective, focus on top-tier prospects.	Only InMail decision-makers for critical deals.
Medium (e.g., 30)	Balanced approach, mix of top prospects and warm leads.	Reach out to specific roles in target companies.
High (e.g., 50+)	Broader outreach, A/B test messages more often.	Initiate campaigns for various lead segments.

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